Why Wordpress is a waste of time

Frequently at eCentral we find ourselves rescuing business from web sites built in Wordpress that are doing little - if anything - at all for their business. Complaints range from sites being incomplete, hacked, invisible to Google or resulting in NO BUSINESS.

First, a bit of history.

Let's build a blog engine - Wait! we can use it for web sites!
Born of goodwill and the DIY web development crowd, Wordpress has origins as a "blog" web site system making it easy for news and holiday makers to create pages about their life or chosen passion, add some photo and "post" the page for fans to read and follow.

As popularity grew for Wordpress the rabble of developers took the popularity as inspiration and suggested that ANY web site could be created in Wordpress. Sadly the fundamental sequential "BLOG" nature of Wordpress makes it a bad choice for structured web sites.

Wordpress plug-ins explained
To make matters worse, the Wordpress "mob" came up with a "plug-in" strategy to overcome the need for the web site to have function. Things as simple as enquiry forms, shopping carts, newsletter registration, etc require plug-ins.

Forever frenzied backyard developers have been publishing plug-ins quicker than they can think them through and thus the quality is forever dubious. The resulting market place of plug-ins is crowded with varying quality, little documentation, few updates and little, if any, support.

Wordpress site builders then have to wade through this myriad of incomplete and "buggy" plug-ins to find one that is carries out something like the operation required. The mission is to then work out how to install it and then wedge it into the web site in such a way that it looks like it fits, if at all.

Security flawed
Wordpress is now in a cycle of constant updates. Due to its wide popularity, it has become a favoured target for hackers who even build robot processes to seek out and compromise known security flaws.

Count the cost
Despite all these shortcomings hindering Wordpress in the modern day, there is no question that a business can use Wordpress to create a web site and launch it to the world. It sounds like it will cost nothing but along the way the overheads end up including:

- Excess time learning to use Wordpress and overcome its shortcomings as a "Content Management System"
- Sorting through plug-ins to find ones that supply the extra function AND actually work
- Overcoming incompatibilities
- Revisit the content in a systematic way to include SEO content (as to be any use to the business at all)
- Installing security updates frequently
- Keeping the site fresh despite the content system requiring, login, photo add, page add, add photo to page, publish

The cost keeps on counting as the web site fails to perform, impress or sustain any online business for as long as its is allowed to live.

In the end will it do any business at all?? It may be that the DIY process missed the mark from the outset and the site is speaking to the wrong people in the wrong way.

The way to save yourself all this time and sanity
At eCentral we have been working with businesses of all sizes and budget to create beautifully crafted websites which don't just look great, but fully integrate business marketing and online success. Our proven process takes hold of existing sites or creates new ones on time, on budget that weave themselves into marketing strategy, social media, Google and the bottom line.

We are standing by to talk about how the internet and a superior website can work for your business.